LinkedIn is undoubtedly the biggest professional B2B platform. If you want to generate b2b leads, you might not find anything better than LinkedIn Sales Navigator. In this article, I want to discuss 5 super exciting benefits that will make you check out what Sales Navigator is. Before I do that, let me brief you on LinkedIn Sales Navigator, in case you didn’t know.
What is LinkedIn Sales Navigator?
For those who don’t know, LinkedIn Sales Navigator is a feature of LinkedIn that allows businesses to generate leads. Not only that, but it eases the process of searching, tracking, contacting & staying connected with customers/prospects.
There are many more uses for this tool, so without further ado, let’s dive straight into it.
5 LinkedIn Sales Navigator Benefits
Take a look at these 5 RADDEST benefits the LinkedIn Sales Navigator offers.🔥
1. Acquire New Leads
LinkedIn is the largest B2B network. You can use the Sales Navigator to target people who work for your targetted companies & connect with them. This way, you can get a lot of potential customers, as almost every relevant person is probably on LinkedIn. Those who aren’t probably are living under a rock🤭.
2. In-depth Sales Insights
The sales Navigator’s list of insights is quite impressive, so you should go for it instead of using the basic plan. The basic plan offers you too little insight, while with the Sales Navigator, you get an up-to-date overview of the size & growth of specific departments & job titles.
It also compares related markets, regions & segment opportunities.
3. Easily integrates with the CRM of your Choice!
Another important component of LinkedIn Sales Navigator is CRM Integration. It makes it possible for your LinkedIn account to integrate with well-known CRM systems like Zoho, Pipedrive, Salesforce, Microsoft Dynamics, etc. As a result, you may finish your work without switching between your CRM software & Sales Navigator.
4. Hyper-Focused Filters
The sheer number of filters you get with the Sales Navigator makes it very easy to find your target audience.
Also, you can save searches & let LinkedIn update you when a new prospect is found for that particular saved list. You can further view ‘similar’ prospects to those you’ve just found. Isn’t it cool?
You get endless possibilities to find more & more leads who are very specific to your selected filters.
5. Schedule meetings via email reminders
The Sales Navigator allows you to set reminders if you wish to follow up on your leads who haven’t responded to your first message yet via the InMail feature. Also, if your leads have enabled calendar integrations, you will see their available dates when scheduling an appointment via Sales Navigator.
Another impressive feature of InMail is that you can use it to send direct messages to people, even those with whom you are not connected.
Key Takeaways
- Sales Navigator eases the process of finding, contacting, tracking & staying connected with your leads on LinkedIn.
- The Sales Navigator tool gives you in-depth Insights about your prospects which is great for lead generation & conversion.
- Easily integrate Sales Navigator with CRM tools.
- Use super-focused filters & narrow down your targetted leads.
- Schedule meetings & send direct messages via the InMail feature.
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