Many companies have tapped into growth marketing to elevate their business & gain influence over the market. From small businesses to giant companies, the potential for growth with growth hacking strategies is immense.
So, if you also want to scale up your business, you should definitely try growth hacking. It can really yield amazing results.
I suggest you use the top 5 growth hacking strategies discussed in this article. These techniques are super popular in 2023. In fact, they will probably continue to be highly effective in the future as well.
But before I give out these 5 techniques, let me brief you on what you get by incorporating growth hacking strategies in your business growth.
Why should you try Growth Hacking?
- You Acquire Leads
- Build Brand Awareness
- Rapid & Sustainable Growth
- Cost-effective
- Networking
- Saves Time
Different businesses have different goals & objectives. It is up to you to decide how to incorporate these tactics into your marketing strategy & what is suitable for your business.
Without further ado, let’s check out the top 5 growth hacking strategies that’ll take your business to the next level.
Check Out The Top 5 Growth Hacking Strategies in 2023!
I’ve compiled some of the most important growth hacking strategies for you. Let’s take a look at each of them one by one.
Generate Referral Traffic🗣️
Referrals are a great way to drive sales. Here, you can literally make your existing customers your brand promoters. People are much more likely to buy something if it is referred to them by someone they know. Also, the best thing about referral marketing is that you don’t have to spend much.
The best way to generate referral traffic is by reaching out to all of your existing customers & pitch them your offer. What I really like about this technique is that you make your existing customers happy by incentivizing them & also generating business simultaneously.
Build an Influencer Army🪖
Having a strong social media presence can drive a huge amount of engagement & generate organic traffic to your website. Use quality content in your posts to increase user engagement.
Consider onboarding influencers depending on your market niche to promote your brand for maximum visibility. You can opt for onboarding micro-influencers who charge way less than top influencers. Don’t have the wrong idea in assuming that micro-influencers don’t have a huge following-THEY DO! Also, I’ve noticed that a lot of top influencers largely follow the trends that are started by micro-influencers. So, building an army of influencers/micro-influencers is one of the best growth hacking strategies to use, especially now & in the future as well.
Social media marketing helps you to build relationships with people & know what your audience wants by directly engaging with them. Remember that Millennials are a huge market now & Gen-Zs will be the next upcoming core buyers. Since they are greatly influenced by influencers, you should leverage that to promote your business.
Try Different Pricing Methods💰
To maximize revenue & growth rate, try testing out different pricing models. It’ll help you determine which pricing model drives the most users to buy your plans. Understanding your pricing position, market segment, product capabilities & also your competitors’ pricing models is necessary to devise the perfect pricing model.
Consider doing A/B testing for your pricing models. That’ll help you determine which model attracts more users to buy your product. Don’t constantly keep changing your product’s pricing, as users may feel it’s unfair, even though it may not be the case. So try out a few pricing methods in the initial stages of your product’s launch to determine which is better for your business.
Viral Marketing📈
Putting some effort into a viral marketing campaign can help you to boost your reach exponentially. There are no steps in viral marketing. A lot of times, marketers hope that their campaign goes viral. However, you can use a few tricks to make your campaign possibly go viral.
The best way to create viral content is to have some trendy theme or humor. People tend to share such content with their friends & family. And these people share it with their friends & family creating a chain reaction. That’s a way to make a content piece go viral.
There’s a potential in this growth hack strategy that you should definitely think about.
Build a Facebook Community🖥️
I’d highly suggest you attend online community events in your niche. These events can be a great place for you to learn market insights, growth hacking strategies, tools & other important aspects to make your business prosper. Host or join podcasts, groups on Product Hunt, or social media groups to learn from the best people in your field. It helps you to build connections & promote your product/service to a wider audience.
Example: You can create a Facebook group related to your niche or product & start inviting relevant people to join your group. I’d also suggest you keep your group open to join, which will get you a wide audience to target. Strive to build an active community of people. For that, you yourself need to be active. Also, having a few moderators & set of rules to follow will keep your group healthy & spam-free.
Experiment with different growth hacking strategies for promoting your business & generate revenue swiftly. Also, make sure that you keep yourself updated with the latest market trends & consumers’ buying behavior. Let me know if you found any of these tactics helpful. I’ve got many more such Growth Hack Blogs for you, so visit our blog page to stay updated.
Good Luck!
