Growth hacking is not just a buzzword; it’s a legitimate marketing strategy. By implementing growth hack ideas & tactics, marketers can skyrocket their business to new heights.
I’ve listed 7 mind-blowing growth hack ideas for you in 2023. So, you can mint money💸 with these raddest growth hack ideas.😉
In order for you to fully understand growth hack ideas, you need to understand what growth hacking is. Let’s find that out first.
What is Growth Hacking?
Growth hacking uses various cost-effective digital marketing tactics that help a business grow & retain an active user base, sell its products & gain exposure. Growth hacking requires fewer resources than traditional marketing but yields super-effective results. Also, they don’t cost you a fortune, which is great, especially for smaller businesses.
Now that you know what growth hacking primarily is, let’s find out 7 growth hack ideas you can try to gain traction for your business.
7 Badass Growth Hack Ideas to try in 2023
Here are 7 actionable growth hack ideas you can try to boost your business. Take a look!
1. Build an Email List
Email marketing is not dead & I truly believe it won’t ever die. For any business to grow, an email marketing strategy must be implemented. Pushing your message via email is one of the best growth hack ideas to reach out to your audience.
Having a list of emails from your target customers will also help you in your product launch. An email list helps you to create a buzz & gather the most amount of attention to your upcoming product or event launch.
2. Leverage Content Marketing
Your content is probably the first piece of information your target audience will see. By putting yourself out there, you gain attention toward your business. Making quality content will help you nurture your audience.
Remember to make content that is clear & hyper-focused for your niche. Make it relatable to your target audience & have a clear message. Don’t confuse your audience with overdoing things.
You need to put a lot of effort into making high-quality content your audience likes. That’s how you bag customers. Don’t just spray & pray. Instead, have a planned strategy & provide value!
3. Use Social Media Groups
I highly suggest you use social media to promote your brand & engage with your leads. Social media groups are a great platform to gain attention, engage & build relationships with people.
Join social media groups in your niche & start talking with people. Obviously, the people of the groups belonging to your niche won’t be average Joe Shmoe but your target audience, industry experts, or competitors.
You can also create your own groups & build a community of your own. Understand that you need to be active in those groups so the community interacts. To achieve that, you can start posting your content pieces & talking about industry-related topics. Create polls, video content & even giveaways to get your community going.
I recommend using the Facebook Group Scraper tool to extract details such as names & emails of the members present in Facebook groups. Use this information to build your pool of leads & outreach them via emails.
You have nothing to lose here. You either gain customers by building relationships with them or learn market insights by talking to industry experts.
4. Collaborate with Micro-Influencers
In today’s age, you must have a social media presence. It can make a gigantic difference for your business. One of the best ways to do that is by collaborating with influencers.
Online influencers have a huge social media following that you can use to promote your business/products. If you ask me, opting for micro-influencers will be better for you than going for bigger influencers. Because of obvious reasons, they won’t charge as high as top influencers in the market.
Don’t have the wrong idea in assuming that micro-influencers don’t have a huge following-THEY DO! Also, I’ve noticed that most of the top influencers largely follow the trends that micro-influencers start. So, collaborating with micro-influencers is one of the best growth hack ideas you MUST try in 2023.
5. Use Quora to Promote your Brand
Quora is a great place to gain visibility & attract traffic to your website. Answering people’s questions & solving their doubts will make you gain people’s trust. Thus, building your market credibility. Also, when you answer those questions, you can interlink your product/service or any informative content piece you think will help the reader.
Just make sure you carefully craft the answers on Quora threads & maintain quality.
6. Take Feedback & Improve your Products
When marketing, many businesses tend to neglect their existing customer base. Don’t make that mistake!
Have a communication channel with your existing customers, as they can provide you with feedback. Since they’ve used your product/service, they know what the plus & minus of it are.
7. Don’t Miss out on Growth Hack Tools
Lastly, I’d like to discuss using growth marketing(hacking) tools in your growth hack techniques. Growth hacking tools will help you in your lead generation, lead nurture & even outreach process. With these tools, you can simplify your tasks by automating the process.
Steal these growth hack ideas before your competitors do!
I highly suggest you check out Prospectss, a subscription-based growth marketing toolkit. Trusted by 48K+ marketing professionals, they have various tools in their arsenal for you to benefit from.